Some ' giant ' technologies such as Google and Apple are intending to enliven the auto industry by developing the car. However, the Renault-Nissan CEO Carlos Ghosn asserted, Google, Apple and other super rich technology companies should not be feared as a bully the automotive industry.
""There is a lot of talk about distractions, about new competitors that promises a new approach to the car. Much of this angst has resulted from the emergence of new technologies and the so-called mobility services, " Ghosn said
According to Ghosn, a giant technology like Apple and Google are now developing an autonomous car technology would not become automotive company. The reason, he said, automobile manufacturer profit is too small if compared to remain a technology company.
"I do not think we will get there," said Ghosn alluded to the possibility of Google or Apple as a new competitor in the automotive world.
Ghosn assured, technology companies that are now rich enough to buy a car brand if they choose to enter the automotive industry. "They've been able to do it," he said.
Instead, the technology company might choose to become a supplier of advanced technologies and solutions to automotive manufacturers that already exists.
"The three powers (electrification, technology autonomous and connectivity) will change our industry in ways we are only beginning to imagine. But rather than fear of interference, I believe our industry really had no choice but to accept it. I hope that the global auto industry saw more changes in the next five years, "he said.
Not afraid of technology companies, but Ghosn see this new competition as a healthy competition for the automotive industry in the future. "We learned a lot from them and they have much to learn from us," he said.
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